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You’ve probably heard it called 3D White Pear 693 Wallpaper Murals Wall Print Wallpaper Mural AJ WALL AU Carly – after all, that’s what it’s known by in most of the business world.

Here at Access, we call it client success and we have an entire department dedicated to it.3D Wiese Wasserfall 7 Fototapeten Wandbild Fototapete Bild Tapete Familie Kinder

Or you could call it member success. While not a buzz word, this would be just as relevant a term.

What am I talking about?

All these describe the idea that companies should strategize their business plan with the end user in mind. And little by little,3D Wild Purple Flower 34 Wall Paper Wall Print Decal Wall Deco Indoor Murals it has taken over the business world mindset and become the preferred way to gain an audience’s loyalty – and all the benefits that come with it.

Posted by Gary Toyn on May 9, 2019 8:06:23 AM

When it comes to running a 3D White Petal 4104 Wallpaper Murals Wall Print Wallpaper Mural AJ WALL AU Carly or loyalty program, your mama had it all figured out.

In honor of mothers everywhere (including mine who's been a mom for 71 of her 90 years), I’d like to share some life lessons learned from the mother hen herself – and how they can be used as best practices in running a successful membership discount club or loyalty program. 3D Wilderness Haus 688 Wandbild Fototapete BildTapete Familie AJSTORE DE

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The term “generation” refers to a group of people born around the same time that share similar experiences and other commonalities.

Over time, there have been various studies done to compare generations on an array of topics. And we are about to add a little comparison of our own to that list.3D Windmill Garden 78 Wall Paper Murals Wall Print Wall Wallpaper Mural AU Kyra

Given what we do here at Access (loyalty, loyalty and more loyalty); we thought it’d be interesting to dip into our stats pages to see how the thoughts, habits and values around loyalty compare throughout generations.

3D Window Flowers 88 Wall Paper Murals Wall Print Wall Wallpaper Mural AU KyraBefore diving in, let’s start with a brief profile on each of the generations we’ll be comparing.

Posted by Kendra Lusty on Apr 25, 2019 9:19:34 AM

Some businesses seem to have it made. They have a faithful following that only seems to grow year after year.

While it may seem effortless to big brands like Apple, Trader Joe’s, Starbucks and maybe even your competitor down the street, that’s just because you can’t see the thought and care that goes into their loyalty strategies.3D Window Tree Deer 8 Wall Paper Murals Wall Print Wall Wallpaper Mural AU Lemon

In fact, you can build your own wildly successful loyalty program by hitting the right notes for your organization and members. 3D Winter Himmel Baum 7988 Tapete Wandgemälde Tapeten Bild Familie DE KyraHint: “right” could mean something very different for you than it does for other successful businesses.

There are a lot of reasons an association might want to build a new member benefits platform.3D Winter Wald See 999 Tapete Wandgemälde Tapeten Bild Familie DE Lemon Some are attempting a formal loyalty strategy for the first time. Some may not be seeing the results they want and are beginning to rethink their solutions.

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Posted by 3D White Pigeon Bell Tower Paper Wall Print Wall Decal Wall Deco Indoor Murals on Apr 11, 2019 8:37:17 AM

We talk about customer loyalty a lot here on the Access blog. Not surprising, given that this is indeed a "loyalty blog."
 
When it comes to the topic of customer loyalty, however, we like to draw as much and as often as possible from what's happening in the real world. Using real data. In the pursuit of real results. 3D Wolke Schloss 6986 Fototapeten Wandbild Fototapete BildTapete Familie DE
 
3D Wolken Malerei 904 Fototapeten Wandbild Fototapete BildTapete Familie DE KyraAnd while some principles around customer loyalty tend to remain the same, it's always the data that helps us distinguish between the truth and what is merely "conventional wisdom."
 
That's why every year we lend our loyalty community a helping hand by gathering every relevant bit of customer engagement and loyalty data we can find.3D Wolken, Schloss 6677 Fototapeten Wandbild Fototapete BildTapete Familie DE Since new data emerges all the time throughout the year, we update these statistics at least monthly, if not more often, so be sure to bookmark or subscribe to our email.
 
Note: the stats below and others from recent years can be found as always on our Ultimate Collection of Loyalty Statistics .3D Wonderful Ocean 24 Wall Paper Wall Print Decal Wall Deco Indoor AJ Wall Paper As we've done in years past, we'll continue to provide a link back to the original source of the data for your convenience. And if you have relevant information you'd like us to include, don't hesitate to drop it in the comments.
 
Enjoy!

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